The notion that "people issues" influence profit is hard to refute.  Most research over the past several years has drawn the conclusion that organizations with progressive leaders who respect employees, make maximum use of employee skills and have effective systems to manage, reward and acknowledge performance are more likely to retain committed employees.  Other organizations?  Well, they run the high risk of letting critical knowledge and intellectual capital walk right out the door.

 

An employee retention strategy works hand in hand with creating a compelling employee brand.  So instead of having to convince existing and potential employees that you're the employee of choice, you create a unique and attractive work experience - a branded experience - that sets you apart in your industry and in the labor market.

 

Successful businesses are built on strong customer relationship management.  The stronger the brand, the more the customer's mind and needs are understood.    The same goes for employee retention and employer branding.   A strong retention and branding strategy starts with knowing the hearts and minds of your employees.  Do you know:

-- What today's employees want?

-- What your most talented employees want?

-- What employees in your particular industry want?

-- What employees from the demographics you hire want?

-- What employees from the various fields and job positions you hire want?

 

Answering these and other questions will help you shape a comprehensive employee retention strategy that creates a model for building a committed workforce. 

  

For more information on employee retention strategies, contact E. K. Ward & Associates at 716-626-1188 or please click here.

 

-- Anne Mahoney Glose, VP, Principal, E.K. Ward and Associates                                     

                                       

OI Partners - E.K. Ward and Associates 
September 2004 Newsletter
 

It seems that everywhere we look today, we see information about the high unemployment rates and loss of jobs in the U.S.  Then we read seemingly conflicting reports that employee retention is a major human resource issue for the future.  OI Partners conducted a survey in June at the Society for Human Resource Management's national conference that confirmed employee retention is a major issue for human resource professionals.  Recent interviews of CEOs by Pricewaterhouse Coopers in "Trendsetter Barometer" indicated 78 percent of responding CEOs saw employee retention as the most critical factor that they need to plan for in the coming year. 

 

Try 'googling' "employee retention" and you'll get 1,200,000 hits; try "employee retention articles," and you'll get 263,000 hits.  To help you weave your way through this maze of information, we have built this month's newsletter around the topic of employee retention.  There is no magic quick-fix to the challenge of retaining good employees, but we are convinced that there are some tried and true techniques and approaches that culminate in the desired outcome - RETENTION OF GOOD EMPLOYEES.

 

Let OI Partners Inc., the world's largest career consulting partnership, serve as a valuable resource for all your career management needs.

 

Sincerely,

Anne Mahoney Glose

OI Partners (Williamsville, NY)

Please click on the links below to read the complete articles.

Keeping Good Employees
Most organizations when asked "what is your most important asset?" are astute enough to say the right thing: "Our people." No matter what the business--multi-level corporation or self-employed entrepreneur--people are your competitive edge. But how do we hold on to them, particularly in the predicted new labor climate?

Employee Retention - What's The Big Deal?
Why Retention Is an Issue - With the economy improving, many employees who felt trapped during the past tough times now see an opportunity to quit their present position.

Perspectives From Both Sides of the Retention Coin
Retaining key employees is usually at the top of most managers' lists of priorities. All well-intended, aspiring managers want to keep the people who are most responsible for making the organization successful. Yet, in a very complex world that is wrought with constant change, what management intends to do and what it does to support retention are sometimes two different things. In looking at today's workforce, it may be helpful to view human capital from two overlapping perspectives: The challenges faced by managers and the changes in how employees view the market.

Total Rewards: A Three-Legged Platform Toward Improved Productivity
Hiring and retaining employees used to be a fairly straightforward process. An employer would hire a qualified candidate for a job, and the employee would receive compensation in exchange for services rendered. If that employee remained on the job for any length of time and continued to perform at or above expectations, they would be rewarded for company loyalty with money, promotions, or other ...

Recognizing workers' efforts really pays off
Now that companies in Utah and nationwide have slowly started adding jobs, employers are thinking more about worker retention. A new survey shows 58 percent of 1,400 chief information officers questioned by staffing company Robert Half Technology said keeping their best people is becoming more critical as the economy gains momentum. "Employee retention should be a priority in any economic ...

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E. K. Ward and Associates, Inc.
Anne Mahoney Glose
VP, Principal
4455 Transit Road, Suite 3B
Williamsville, NY 14221
(716) 626-1188
Enquiries: aglose@ekward.com